Semrush

Semrush is one of the most comprehensive digital marketing platforms available, offering tools for SEO, PPC advertising, content marketing, social media, and competitive intelligence. Its AI features are woven throughout the platform to enhance each area. The SEO toolkit includes keyword research, site auditing, backlink analysis, rank tracking, and AI-powered content optimization. The ContentShake AI feature generates SEO-optimized articles, while the SEO Writing Assistant provides real-time optimization suggestions. Semrush serves as a central hub for digital marketing teams, with features for managing campaigns, analyzing competitors, and reporting on performance across channels.