Persado

Persado uses AI and a proprietary language knowledge base to generate marketing messages that maximize engagement and conversion. Unlike general-purpose AI writers, Persado's models are trained specifically on marketing performance data — billions of real customer interactions across email, web, social, and SMS. The platform generates and predicts which message variations will perform best before you send them, eliminating the guesswork of A/B testing. It analyzes emotional triggers, narrative structures, calls to action, and formatting to optimize every element of your marketing copy. Persado works with major enterprise brands across finance, retail, travel, and telecom. The AI maintains brand voice compliance while pushing the boundaries of what resonates with audiences. Detailed analytics show exactly why certain messages outperform others, building organizational knowledge about what drives customer action.