Gumloop

Gumloop provides a visual workflow builder for marketing automation, letting you chain together AI steps for content generation, lead enrichment, email outreach, and data analysis. You build workflows by connecting nodes, each performing a specific AI or integration task. The platform is designed for marketing teams that need to automate repetitive processes like generating personalized outreach at scale, creating social media content batches, or enriching lead lists with AI-generated insights. It integrates with common marketing tools and data sources. Gumloop fills a niche between general automation tools like Zapier and full marketing platforms like HubSpot. It is most useful for teams that have specific, repeatable marketing workflows they want to automate with AI steps. The learning curve is moderate — you need to think in terms of workflows to get the most out of it.